Brendan and Margie Kelley are seasoned consumer marketing and sales professionals with decades of experience across major brands including Haribo, Pepsi, Campbell's, and Sunkist. Their career-long journey in the industry has provided them with a deep understanding of market dynamics and consumer behavior. As authors themselves, they encountered the same barrage of marketing offers after publishing their first work. Long Wake Publishing was born from the desire to provide a calm, authoritative tool for self-published authors to validate their assumptions before investing in costly marketing campaigns.